São bots? Automatização nas redes sociais durante a campanha presidencial no Chile 2017

Autores

  • Luis E. Santana Universidad Adolfo Ibáñez (Chile)
  • Gonzalo Huerta Cánepa Universidad Adolfo Ibáñez (Chile)

DOI:

https://doi.org/10.7764/cdi.44.1629

Palavras-chave:

bots, propaganda, eleições, redes sociais, democracia

Resumo

A pesquisa buscou, estratégias automatizadas de criação ou difusão de propaganda eleitoral em redes sociais durante a campanha presidencial do Chile em 2017. Do Twitter obtivemos quase 2 milhões de tweets que ocuparam hashtags eleitorais ou ligados a um dos candidatos ou suas campanhas, enquanto o Facebook analisou 2927 publicações oficiais dos candidatos e 453.668 comentários. No que diz respeito ao Facebook o comportamento era relativamente normal, no Twitter foi descoberto que havia legiãos digitais que agem autonomamente tentando criar ilusão de apoio nas bases durante o primeiro turno.

Biografia do Autor

Luis E. Santana, Universidad Adolfo Ibáñez (Chile)

Doutor em Comunicação e Mestre em Administração Pública pela Universidade de Washington. Atualmente é professor assistente na Escola de Comunicações e Jornalismo da Universidade Adolfo Ibáñez. Sua pesquisa enfoca a relação entre mídia digital, participação cidadã e políticas públicas. Trabalhou na coordenação e direção de programas de participação cidadã em várias organizações sem fins lucrativos.

Gonzalo Huerta Cánepa, Universidad Adolfo Ibáñez (Chile)

Doutor em Informação e Comunicações pela KAIST, Coréia do Sul, e Engenheiro Civil pela Universidade do Chile. Atualmente é professor assistente na Universidade Adolfo Ibáñez, onde trabalha em pesquisas relacionadas à automação, à Internet das coisas e à tecnologia na educação. Além da área acadêmica, ele tem sido um empreendedor "serial" e promotor do uso de metodologias ágeis em empresas de desenvolvimento de software.

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Publicado

2020-07-24

Como Citar

Santana, L. E., & Huerta Cánepa, G. (2020). São bots? Automatização nas redes sociais durante a campanha presidencial no Chile 2017. Cuadernos.Info, (44), 61–77. https://doi.org/10.7764/cdi.44.1629

Edição

Seção

YEMA CENTRAL